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Is Franchising the Right Business Opportunity for you?

 

The online encyclopedia of Columbia University press, defines franchise as a type of business in which a group or individual pays a license from a corporation to conduct a commercial enterprise. This license enables the franchisee to market a well-known product or service in return for an initial fee and a percentage of gross receipts as well as exclusive access to a geographical location for his or her franchise.

 

 

On the other hand, under the franchiser is obligated to provide assistance with the merchandising and advertising aspects of the business.

Some of these franchises are in the nature of fast-food restaurants, gasoline stations, motels, automobile dealerships, and real-estate agencies.

Getting a franchise is the better business opportunity for you if:
• You don’t want to make expensive mistakes. A franchise gives you a tested and successful formula for starting a business. The franchiser provides you and your staff the necessary training to shorten your learning curve and make the business profitable.
• You don’t want to spend time a lot of time crafting business or feasibility or marketing studies. The franchiser provides you the uniform symbols, trademarks and standardized services.

The franchising business is not for you if:
• You like to think and implement services and products out of the box. As a franchise owner, you are required to follow the company's specific procedures.
• You don’t have the funds for the start up costs, as an average franchise costs $85,000 to get started! This doesn’t usually include your leased space, remodeling expenses, store equipment and the inventory.

Thirty years ago, franchising was considered a new and untrustworthy way of conducting business. The media called it a scam. Today, franchising accounts for at least $800 billion business year profit.......

 

 

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